product innovation

product innovation
упр. продуктовая [товарная\] инновация (создание и выведение на рынок нового продукта, либо значительная модификация существующего продукта)
See:

* * *
= financial engineering.
* * *
Маркетинг
новое изделие

Англо-русский экономический словарь.

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Смотреть что такое "product innovation" в других словарях:

  • product innovation — ➔ innovation * * * product innovation UK US noun ► [U] PRODUCTION the process of designing new products or making improvements to existing ones: »As competition increases, so does the need for resources to invest in product innovation and clever… …   Financial and business terms

  • Product innovation — The process of product innovation involves the introduction of a good or service that is new or substantially improved. This includes, but is not limited to, improvements in functional characteristics, technical abilities, or ease of use …   Wikipedia

  • product innovation charter — PIC A statement formalizing a company s new product strategy and giving management s rationale behind the search for innovation opportunities, the product, market, and technology upon which to focus, as well as the goals and objectives to be… …   Big dictionary of business and management

  • innovation — in‧no‧va‧tion [ˌɪnəˈveɪʆn] noun 1. [countable] a new idea, method, or invention: • It is a fairly recent innovation for rent to be paid in advance. • the technical innovations which research could deliver to the economy 2. [uncountable] the… …   Financial and business terms

  • Innovation system — The concept of the innovation system stresses that the flow of technology and information among people, enterprises and institutions is key to an innovative process. It contains the interaction between the actors who are needed in order to turn… …   Wikipedia

  • innovation — noun 1 introduction of new ideas ADJECTIVE ▪ constant, continuous ▪ successful ▪ architectural, artistic, cultural, educational, industrial …   Collocations dictionary

  • Product Development and Management Association — This article refers to a non profit organization. For other meanings, see PDMA. The Product Development and Management Asssociation, or PDMA, is a non profit professional society that organizes and publishes information about the development of… …   Wikipedia

  • Product Red — Product Red, styled as (PRODUCT)RED, is a brand licensed to partner companies such as Nike, American Express (UK), Apple Inc., Starbucks, Converse, Bugaboo, Penguin Classics (UK International), Gap, Emporio Armani, Hallmark (US) and Dell. It was… …   Wikipedia

  • Product lifecycle management — (PLM) is the process of managing the entire lifecycle of a product from its conception, through design and manufacture, to service and disposal. [cite web title = About PLM publisher = CIMdata url = http://www.cimdata.com/PLM/aboutPLM.html ] PLM… …   Wikipedia

  • Product life cycle management — is the succession of strategies used by management as a product goes through its product life cycle. The conditions in which a product is sold changes over time and must be managed as it moves through its succession of stages. Product life… …   Wikipedia

  • Product naming — is the discipline of deciding what a product will be called, and is very similar in concept and approach to the process of deciding on a name for a company or organization. Product naming is considered a critical part of the branding process,… …   Wikipedia


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